Promoting Media Literacy in the Southern Region: Moldova ASSIST

In today's digital world, the ability to critically assess information is vital. That's why a new initiative in southern Moldova is helping young people sharpen their digital skills and be informed citizens.

With the support of the Regional Center for Community Development (CRDC), young people across southern Moldova are gaining valuable media literacy skills. Through hands-on workshops, film screenings, and mentorship opportunities, participants learn to navigate the information space with confidence.

One standout effort is Y-MEDIA: Empowering Youth through Digital Integration and Media Awareness. In just three months, this initiative has engaged around 175 young people, equipping them with essential digital and media literacy skills. A major highlight has been the Documentary Film Caravan, which has travelled to six localities, sparking discussions on misinformation and civic responsibility.

"The Y-MEDIA project demonstrates that investing in media education for youth is essential in building an informed and resilient society. Through our activities, we contribute to shaping a generation capable of critically navigating the information space and becoming agents of change in their communities,"

stated Arabadji Arina, Project Coordinator, A.O.CRDC.

Another exciting component is the Digital Media Literacy Lab. In this intensive workshop, 14 participants honed their fact-checking and digital content-creation skills. At the end of the programme, three outstanding participants secured internships at the news portal [ziuadeazi.md], where they put their skills into practice.

Looking ahead, CRDC plans to expand its impact by organising six more documentary screenings and publishing a series of youth-driven articles on community issues. These efforts aim to foster civic engagement, strengthen digital skills, and empower young people to take an active role in their communities.

"At People in Need, we believe media and digital literacy are crucial for building a well-informed society,"

explained Nino Karanadze, Head of Programmes. "In Moldova, where economic and political challenges impact many communities, it is essential that young people develop the skills needed to navigate a complex digital landscape."

The activities were undertaken by the Regional Center for Community Development (A.O. CRDC) in partnership with People in Need Moldova, within the project "Moldova ASSIST: Improving Access to Quality Public Services and Social Cohesion," funded by the European Union.